Ask the Breakthrough Expert: Anti-Social Proof in Katy

Dear Breakthrough Expert, I have been reading a lot about marketing my business and I keep coming across the term Social Proof.  Is that part of Social Media and how important is it to use Social Proof? Signed, Anti-Social Proof in Katy   Dear Anti-Social in Katy, Social Proof is one of the best marketing […]

Social Proof 100% Required for Success

What is Social Proof and why is it important? Think of social proof as a 3rd party endorsement or word of mouth. Social Proof is trust transferred from others to your prospect. Word of mouth almost died out!   50 years ago, we all lived a few miles from where we were born, went to school […]